How many generations are there?

Over the past 140 years, at least eight different generations have been identified, from the Lost Generation to the current Gen Alpha (whose members were born from 2012 onwards: they are the children of the so-called Millennials), although some people are already using the term Generation Beta for children who are between one and 10 years old.

What does the "Z" in Generation Z stand for?

The "Z" in Generation Z is simply a letter of the alphabet, following the convention of using successive letters to label different generations. It takes the place of the letter "Y," which was used for the previous generation, known as Millennials or Generation Y, and, before that, Generation X.

What is meant by Generation C?

Generation C is an intergenerational group defined as that of "connected consumers": the term refers to a digital lifestyle that includes anyone who fully utilizes technology - smart devices, social media, etc. - in their daily routine, regardless of age.